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100 Cars For Good

Toyota

Saatchi & Saatchi LA

Toyota is saluting do-gooders by giving away 100 cars over 100 days to deserving non-profit organizations that could really use a new set of wheels. Saatchi & Saatchi LA asked us to help them create a few spots to promote the initiative. Think paper craft for a tactile, human feel, only in a CG environment. The best part is that voters like you (yeah, you) determine which deserving outfit wins a new car everyday.

Commercial Automotive 2D 3D Cell Character -PrimeRib

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100 Cars For Good